Words have magical power. They can bring the greatest happiness or the darkest despair.
Sigmund Freud
Words are powerful. They have the ability to inspire, motivate, and persuade; or discourage, dismiss, and dissuade. With your words, you can wield the power to plant the seeds of success or failure in the mind of another, and in the process you reveal who you are, how you think, and what you believe. Whether it’s buying in an interest group, promoting a product, building a team, or mending a relationship, the right words spoken at the right time can change everything. Power words and techniques can help us to engage our listeners and persuade them to follow our lead. Continue reading “Power words and communication techniques”